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A collection of 37 posts

MrBeast Minutes Watched Hit New High For 2023

CREATOR ECONOMY Featured

MrBeast Minutes Watched Hit New High For 2023

Tubular Labs recently announced its findings from last month of top trends among media companies, brands and creators across YouTube and Facebook. When taking a closer look at YouTuber MrBeast, Tubular found that in August: * MrBeast videos scored over 1.4 billion U.S. minutes watched across YouTube and Facebook

Which Brands Soared On Social Video In June?

CREATOR ECONOMY

Which Brands Soared On Social Video In June?

Coming out of WWDC, Apple was everywhere on social video this June. Data from Tubular Labs shows the brand increased U.S. minutes watched across YouTube and Facebook by 277% month-over-month. * Apple leaned into both the conference itself, as well as products like the Apple Vision Pro, new Macbook Air

Jellysmack Videos Jump In Summer

CREATOR ECONOMY

Jellysmack Videos Jump In Summer

Summer months can create a slowdown for traditional media companies – and even more so when both the WGA and SAG are on strike. To its credit, Jellysmack has been taking advantage of an opening for more video attention in the U.S. * Tubular Audience Ratings data for June show the