Data Dose Newsletter Data Inaccuracy's Impact on Media Budgets Truthset's Chip Russo discusses the impact of data inaccuracy, how creators have taken over YouTube views, and more in this week's Data Dose newsletter.
Data Dose Newsletter Get Your Daily Download From This Year's Upfronts Follow Jon Lafayette's daily Upfronts updates, how YouTube's exponential growth into sports content, and more in this week's Data Dose newsletter.
Data Dose Newsletter Shift-ing The Approach To AI Asking consumers what they actually want out of AI, how Hallmark helped fuel outcomes for Kohl's, and more in this week's Data Dose newsletter.
Data Dose Newsletter XR Addresses Growing AI Ad Pay Opportunity XR is getting actors paid for AI performances, the enormous GLP-1 TV ad market, and more in this week's Data Dose newsletter.
Data Dose Newsletter Inside The NFL's Winning YouTube Play The NFL's rise on YouTube telegraphs the league's next TV move, Behr ads paint a rosy purchase intent picture, and more in this week's Data Dose newsletter.
Data Dose Newsletter NBCU's Super Mario Trailers Deliver Galaxy-Sized Ad Reach NBCU's super promo push for Super Mario Galaxy, beer's sales potential via creator posts, and more in this week's Data Dose newsletter.
Data Dose Newsletter AT&T Dials Up March Madness, LATAM News Posts Too Late AT&T dials up March Madness airings, LATAM news posts IG videos too late, and more in this week's Data Dose newsletter.
Data Dose Newsletter (Most) Tournament Sponsors Missing Engagement Shot Wendy's wins audience engagement where other tourney sponsors sputter, ABC's Bachelorette thorn, and more in this week's Data Dose newsletter.
Data Dose Newsletter Walmart, VIZIO Unify Viewing + Shopping Data Walmart and VIZIO make a big shoppable ad play, Keke Palmer's Fabletics ad is a hit with the brand's audience, and more in this week's Data Dose newsletter.
Data Dose Newsletter Food & Beverage Eat Up WBC Ad Attention Food & beverage ads are hitting during the WBC, AI is still a matter of trust, and more in this week's Data Dose newsletter.
Data Dose Newsletter Late Night TV's Comeback, Fueled By YouTube Late night TV's YouTube growth, Prebiotic Pepsi's successful TV ad start, and more in this week's Data Dose newsletter.
Data Dose Newsletter Consumers Want To Drive AI Consumers want more ability to customize and control AI, how musicians are bigger during the Super Bowl, and more in this week's Data Dose newsletter.
Data Dose Newsletter Booking.com's Big Start To New Year Booking.com tries a different approach on social, the AI ads scoring with consumers, and more in this week's Data Dose newsletter.
Data Dose Newsletter Data Discrepancies Wasting Billions On CTV Inaccurate data creates CTV waste, animals vs. kids at Super Bowl, and more in this week's Data Dose newsletter.
Data Dose Newsletter The Super Serious Bowl (Ad-Wise) Laughs take a tumble in Super Bowl LX, Bad Bunny's big halftime, and more in this week's Data Dose newsletter.
Data Dose Newsletter The Socialization Super Bowl Understanding what audiences find important during the Super Bowl, creators' Big Game moment, and more in this week's Data Dose newsletter.
Data Dose Newsletter Your Inbox Is Open For Business Newsletter ads are having a moment, A&E is appealing to cordcutters via YouTube, and more in this week's Data Dose newsletter.
Data Dose Newsletter Do Songs Matter More Than Stars In Ads? Do consumers appreciate music or celebrities more in ads? Plus hockey videos heat up after Heated Rivalry, and more in this week's Data Dose newsletter.
Data Dose Newsletter Insurance Brands' Big Football Season Investment Insurance outscores other industries during the NFL season, YouTube Shorts' dominance, and more in this week's Data Dose newsletter.
Data Dose Newsletter MrBeast Nets Huge Views While Bucking YouTube Trends MrBeast remains a top creator despite limiting uploads, Rocket Mortgage dreams up purchase intent, and more in this week's Data Dose newsletter.
Data Dose Newsletter What's Driving The Cart Abandonment Craze? Cart abandonment is a growing trend, social video's biggest moments of the year, and more in 2025's final Data Dose newsletter.
Data Dose Newsletter Holiday Shopping Season's Early Start Amazon and others get a jump-start on holiday shopping this year, Warner Bros.' big YouTube audience, and more in this week's Data Dose newsletter.
Data Dose Newsletter Millennials' AI Shopping Spree Millennials and Boomers square off on AI shopping, retailers lean into YouTube, and more in this week's Data Dose newsletter.
Data Dose Newsletter Holiday Shopping Going Hybrid How shopping is partially online for most, the Grinch steals purchase intent, and more in this week's Data Dose newsletter.
Data Dose Newsletter How To Demystify Media Measurement Walton Isaacson's Albert Thompson talks fixing the muddied measurement conversation, consumers prefer personalized emails, and more in this week's Data Dose newsletter.
