SPORTS Cristiano Ronaldo Maintains Instagram Growth Despite Manchester United Struggles Despite Cristiano Ronaldo's noted struggles – and Monday flameout – with Manchester United, the Portuguese star's Instagram following continues to grow. CreatorIQ shares data this week that on top of becoming the first person to enter the “500 million follower club” on Instagram, Ronaldo has maintained a follower
Social Video Reels-y Effective Content Types On Instagram A new annual survey from CreatorIQ reveals numerous findings around the creator economy, including just how important Instagram Reels have become. According to the report, respondents say Reels are the most effective (most likely to drive engagement/outcomes) content type on Instagram 71% of the time. But just 10% said
CREATOR ECONOMY Beauty Brands Aren't Spending Enough On Influencer Marketing Building a beauty brand in 2022 is a costly endeavor. Brit Starr, senior vice president of strategy at CreatorIQ, told Women’s Wear Daily that the big brands with more money to spend see the most success when it comes to social media engagement. * According to Tribe, a data platform
