U.S. Open Prompts Jump in NBC Watch-Time

NBC had an 8.27% viewership share across June 10-16 and moves from third to first place week-over-week, per Inscape.

U.S. Open Prompts Jump in NBC Watch-Time
Photo by Steven Shircliff / Unsplash

Each week, we highlight the most-watched shows and networks using insights from Inscape, the currency-grade smart TV ACR data provider and data technology division of Vizio. Data is linear, live TV only and includes all episode types (new and reruns). Rankings are by percent share duration (i.e., time spent watching). Here's a look at the top 25 networks by viewership share for June 10-16 — head over to TVREV to see the program ranking and get insights about the top shows by watch-time.

Thanks largely to the U.S. Open golf championship, NBC takes first place on the chart with an 8.27% viewership share. ABC, which has enjoyed multiple weeks at No. 1 due to the NBA Finals, sinks to second place (8.09%) while CBS slips from second to third. Aside from golf, other programs driving NBC watch-time included Today, America’s Got Talent and Today 3rd Hour

Some additional highlights around the top TV networks: 

  • Fox News more than doubled its share of minutes watched week-over-week, rising to No. 4, with top programs including Fox & Friends, America Reports with John Roberts & Sandra Smith and America's Newsroom with Bill Hemmer & Dana Perino
  • MSNBC was the only network that maintains its ranking position (No. 7), although watch-time decreased slightly from the previous week. 
  • USA jumps from No. 13 to No. 8 week-over-week, thanks in part to the U.S. Open.
  • There were two week-over-week ranking newcomers, Food Network and Paramount Network. The former was fueled in part by Diners, Drive-Ins and Dives, while the latter benefitted from Yellowstone reruns. 

The U.S. Open takes first place on the TV program ranking — get it here.