Yellowstone - THE MEASURE

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Yellowstone

A collection of 4 posts

Yellowstone: A Hit By Every Streaming Viewership Metric

Yellowstone: A Hit By Every Streaming Viewership Metric

The following is a selection from Brandon Katz of Parrot Analytics. As TV viewing gets more streaming-focused, the industry needs evolved metrics to evaluate long-term audience viability and programs' overall value to various services. Parrot Analytics' Pulse Metrics do exactly that, as the data below shows for Yellowstone&

Yellowstone Remains Paramount Network’s Peak Program

Yellowstone Remains Paramount Network’s Peak Program

Paramount Network’s Yellowstone was the second most-watched show on Sunday, according to VIZIO’s Inscape, largely as a result of its two-hour season five premiere. When also including reruns leading up to the new episodes, the show accounted for 6.16% of all live, linear minutes watched during the

Paramount Network's 'Yellowstone' is the Most-Watched TV Promo for Oct. 31-Nov. 6

Paramount Network's 'Yellowstone' is the Most-Watched TV Promo for Oct. 31-Nov. 6

Ahead of its fifth season premiere on Nov. 13, Paramount Network is heavily promoting its hit show Yellowstone. Per data from iSpot.tv, the ad for the show is TV's most-promoted promo as ranked by TV ad impressions during the week, and it scores the highest iSpot Attention

Yellowstone’s Peak Performance On TV

Yellowstone’s Peak Performance On TV

With Yellowstone’s season five premiere right on the horizon, we used data from VIZIO’s Inscape to quantify the success of the hit Paramount Network show. During season four – Nov. 7, 2021-Jan. 2, 2022 – Yellowstone was No. 11 among all programs by watch-time. The show also accounted for nearly