Paramount Network's 'Yellowstone' is the Most-Watched TV Promo for Oct. 31-Nov. 6

Eleanor Semeraro

Nov 10, 2022 • 1 min read

Ahead of its fifth season premiere on Nov. 13, Paramount Network is heavily promoting its hit show Yellowstone. Per data from iSpot.tv, the ad for the show is TV's most-promoted promo as ranked by TV ad impressions during the week, and it scores the highest iSpot Attention Index (125) in the ranking, meaning viewers were on average highly likely to watch its promos all the way through (vs. interrupting viewing by changing the channel, pulling up the guide, fast-forwarding or turning off the TV).

Impressions: 420,459,267
Interruption Rate: 2.22%
Attention Index: 125 (25% fewer interruptions than avg.)
Imp. Types: National 95%, Local 2%, VOD/OTT 3%
In-network Value: $3,610,513
Out-of-network Est. Spend: $1,717,912

Check out Next TV's Promo Mojo to see the rest of TV's most-promoted programing during the week.