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Vanderpump Rules

A collection of 4 posts
Advertisers Are Still Winning With Vanderpump Rules
TV ADVERTISING

Advertisers Are Still Winning With Vanderpump Rules

Even a year after #Scandoval first broke, reality show Vanderpump Rules remains a fixture for Bravo – and for advertisers. Data from iSpot highlights how VPR continues being a winning bet for brands, and Bravo. * From Mar. 13-19, Vanderpump Rules was TV's No. 12 program by household ad impressions,
Mar 21, 2024 1 min read
Entertainment Strikes Push Audiences To More Reality TV Content
CREATOR ECONOMY

Entertainment Strikes Push Audiences To More Reality TV Content

YouTube views related to US reality TV climbed by 55% year-over-year during the 2023 summer of writers’ strikes.
Dec 28, 2023 1 min read
Reality TV Rises On YouTube, Too
CREATOR ECONOMY

Reality TV Rises On YouTube, Too

Entertainment work stoppages helped give reality content a boost this summer – both on TV and on YouTube. Tubular Labs data shows U.S. reality content hitting a high in August, and nearing 14 billion YouTube views on the year already. * Interestingly, while reality show Vanderpump Rules seemed to be everywhere
Oct 11, 2023 1 min read
How NBCU Could Use Vanderpump Rules To Boost Peacock
TV

How NBCU Could Use Vanderpump Rules To Boost Peacock

The ongoing drama around Bravo’s Vanderpump Rules has created a boost for everyone involved (except Tom Sandoval, that is), but NBCU still has more room to capitalize one of TV’s biggest scandals of 2023. As the company continues looking for ways to differentiate Peacock in a crowded sea
Mar 29, 2023 1 min read
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