MLB - THE MEASURE (Page 2)

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MLB

A collection of 28 posts

World Series TV Ad Impressions, Spend Decrease Year-Over-Year

World Series TV Ad Impressions, Spend Decrease Year-Over-Year

Even with the excitement around the Philadelphia Phillies' surprising run to the World Series, it wasn't enough to fuel an increase in TV ad impressions or est. national TV ad spend for this year's Fall Classic. Data from iSpot shows that national TV ad spend

Sports Win the Week in TV Ads

Sports Win the Week in TV Ads

NFL, NCAA and MLB accounted for 11% of all ad impressions and 30% of all spending on TV this week according to iSpot

Baseball is a Numbers Game

Baseball is a Numbers Game

Data from Inscape.tv taken from a sample of 20 million connected TVs show that Baseball isn't out yet. playoffs accounted for 6% of prime time during the playoffs 3.4% of tine during the weekends which isn't shabby when you consider the crush of football