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MLB Playoffs

A collection of 2 posts
SNF Helps NBC Claim No. 1 on TV Network Ranking
TV Audience

SNF Helps NBC Claim No. 1 on TV Network Ranking

NBC captured an 8.91% viewership share across Sept. 30-Oct. 6, per Inscape.
Oct 8, 2024 1 min read
Brands Hit Big During MLB Playoffs
SPORTS

Brands Hit Big During MLB Playoffs

There was much hand-wringing about the 2023 MLB postseason TV audience (even by your author). But the news wasn't ALL doom and gloom on the TV front. This year’s MLB Playoffs delivered over 18 billion household TV ad impressions – a 21% increase YoY, according to data from
Nov 8, 2023 1 min read
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