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Rx Brands Increasing TV Ad Spend, Impressions In 2024
TV ADVERTISING

Rx Brands Increasing TV Ad Spend, Impressions In 2024

The pharmaceutical industry has made gains on national linear TV this year, as a new report from iSpot showcases. From January through August, iSpot data shows that est. national linear TV ad spend rose by 8.1% year-over-year for prescription drug brands. * Along with spend increasing, TV ad reach also
Oct 1, 2024 1 min read
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