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Balance of Nature

A collection of 1 post
Primetime TV Ad Reach Shows Slight YoY Growth In Q1
TV ADVERTISING

Primetime TV Ad Reach Shows Slight YoY Growth In Q1

Primetime TV ad reach displayed slight growth in Q1, according to data from iSpot, which shows a 1.08% rise in ad impressions during the medium's most important (from a spend perspective) daypart. More from iSpot's Q1 transparency snapshot: * TV rallied around key sporting events in
May 9, 2024 1 min read
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