Backstreet Boys - THE MEASURE

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Backstreet Boys

A collection of 3 posts

Musicians' Super Presence In Super Bowl Ads

Musicians' Super Presence In Super Bowl Ads

The Backstreet Boys and Sabrina Carpenter were some of the biggest musicians to appear during Super Bowl LX ads, but they're just part of the larger story around the Big Game is music's time to shine – ad-wise. Data from Extreme Reach shows that musicians appear 60%

Dancing With The Stars: Super Bowl LX Had More Celebs Than Ever

Dancing With The Stars: Super Bowl LX Had More Celebs Than Ever

Super Bowl LX's advertising landscape was defined by an unprecedented concentration of celebrity star power, with brands opting for large ensemble casts and cameo-heavy creative to capture instant audience attention according to XR Extreme Reach. Of the 66 ads tracked, XR found that: * A record-breaking 103 total celebrity

Downy Deploys Backstreet Boys In New Spot

Downy Deploys Backstreet Boys In New Spot

Downy’s new spot, “Tell Me Why," features a woman receiving laundry tips from her Backstreet Boys poster, with the boy band advising -- or rather, singing -- that she should use Downy’s new rinse and refresh odor remover. Using data from iSpot, AdAge shares that the brand