NBA Playoffs Continue to Dominate Weekly TV Watch-Time
Games captured 5.42% of all live, linear minutes watched on TV, per Inscape.
The NBA playoffs are in full swing and people are tuning in: Games captured 5.42% of all live, linear minutes watched May 8-14, according to data from Inscape. That's up slightly from the previous week's 5.07%. NHL, meanwhile, takes second place on the ranking for the second week in a row, but saw a slightly smaller viewership share compared to the previous week (1.12% vs. 1.17%).
Some additional insights about the recent top programs and networks on TV:
- Multiple news programs saw week-over-week ranking increases, including CBS Mornings, Fox and Friends, America’s Newsroom, CNN News Central, ABC World News Tonight With David Muir, America Reports and NBC Nightly News With Lester Holt. Of those, two are week-over-week ranking newcomers (America Reports and NBC Nightly News).
- While it doesn’t make the top 25, the inaugural week of Jeopardy! Masters captured 0.38% of watch-time and is the No. 28 program for May 8-14.
- On the network side of things, ABC remains in first place with its 7.08% viewership share fueled in part by NBA games, Jeopardy! Masters and American Idol.
- The networks in the No. 4-10 positions retain their ranking positions, but each of them saw a larger viewership share week-over-week. TNT had the biggest increase, up to 4.13% from 3.78% previously, thanks primarily to NBA games.
Get more insights over at TVREV.com.
