How Crew Clothing Grew Customer Purchases By 3X
A case study from British-inspired casual clothing brand Crew Clothing illustrates how a revamped strategy focused on new customer acquisition and email improvements in partnership with Nest and Wunderkind led to enhanced revenue growth. The brand worked with Nest to realign paid social to focus on new acquisition and brand awareness, while a partnership with Wunderkind expanded its triggered email program.
- Crew Clothing saw a 3X increase in purchases from new customers due to Nest paid media optimization.
- 7.4% of total digital revenue was driven by Wunderkind.
- +148% growth in triggered email revenue with Wunderkind, compared to the previous solution.
Read the full case study here.