U.S. Video Game Adaptations Still Have Room For Growth

U.S. Video Game Adaptations Still Have Room For Growth
Photo by Cláudio Luiz Castro / Unsplash

The following is a selection from Brandon Katz of Parrot Analytics.

Video game adaptations have long struggled for traction in the United States, but recent successes from the likes of Sonic the Hedgehog, The Last of Us, The Super Mario Bros. Movie and others may indicate that the tide is turning there. As data from Parrot Analytics dives into...

  • On the small screen, Japan and the U.S. are the two largest suppliers of video game adaptations, with the former responsible for a 57.7% supply share in 2023 and the latter delivering a 28.9% share.
  • But the U.S. is only producing nearly half as many TV series in this genre, these titles account for a 63.4% demand share domestically compared to Japan’s 28.7%.
  • As supply outstrips demand for Japan’s video game TV series exports, it suggests a level of over-investment, while demand outweighs supply in the U.S., implying further investment is warranted.

[read the rest of Brandon Katz's post on TVREV]