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WGA Strike

A collection of 4 posts
Watch-Time Surges For Late Night Shows Post-Strikes
CREATOR ECONOMY

Watch-Time Surges For Late Night Shows Post-Strikes

Data from Tubular Labs reveals that The Daily Show, Jimmy Kimmel Live and The Late Show With Stephen Colbert have all seen dramatic bumps in watch-time.
Jul 23, 2024 1 min read
Big Four Broadcasters Grow Reach With Fewer Ads
TV ADVERTISING

Big Four Broadcasters Grow Reach With Fewer Ads

The big four broadcast networks increased linear TV ad impressions by 6.2% YoY despite a 2% decrease in ad airings, per iSpot.tv.
May 14, 2024 1 min read
Entertainment Strikes Push Audiences To More Reality TV Content
CREATOR ECONOMY

Entertainment Strikes Push Audiences To More Reality TV Content

YouTube views related to US reality TV climbed by 55% year-over-year during the 2023 summer of writers’ strikes.
Dec 28, 2023 1 min read
Netflix's International Strategy Mitigates Strike Slowdown
Streaming

Netflix's International Strategy Mitigates Strike Slowdown

The following is a selection from Brandon Katz of Parrot Analytics. Should scripted U.S.-based content production winds up marooned in a state of perpetual pause, platforms will need to rely on different forms of entertainment to keep viewers engaged and subscribed. Netflix may have an advantage here, as
Aug 1, 2023 1 min read
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