BUSINESS OF DATA How Streaming Is Changing Advertising In Sports 'If you happen to have an audience target that you want to go after and you’re doing something around contextual, you’re probably better off doing it programmatically,” says Viant's Jon Schulz
BUSINESS OF DATA Nexstar’s Perry Sook Bets On Rule Changes, Blasts 'Antiquated' Measurement Broadcaster bets ownership caps will be lifted so viewers don’t have to listen to ‘chat bots’ deliver the local news
