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Untapped Growth

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TikTok Dances With DV to Get Deeper Attention Metrics
BUSINESS OF DATA

TikTok Dances With DV to Get Deeper Attention Metrics

'We’re giving advertisers access to impression-level attention insights, empowering them to optimize ad creatives, ad placements and investment strategies on TikTok,’ said TikTok’s Lorry Destainville
Dec 10, 2025 3 min read
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