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Toys and Colors

A collection of 3 posts
YouTube's Most Prolific U.S. Media Shorts Creators In 1H 2025
CREATOR ECONOMY

YouTube's Most Prolific U.S. Media Shorts Creators In 1H 2025

Shorts are a big deal, as the format accumulates seemingly larger shares of YouTube's views. But which U.S. media companies are doing the best job generating eyeballs with Shorts? Data from Tubular Labs reveals the top domestic media companies by shorts (uploads and views) over the first
Jul 10, 2025 1 min read
Milo And Chip Take On Gaming Giants With Long-Form Videos
CREATOR ECONOMY

Milo And Chip Take On Gaming Giants With Long-Form Videos

Gaming is a busy space on YouTube, with some of the genre’s best creators having extensive histories earning millions of views per day with a variety of long-long-for and short-form videos. Typically, that lends to some difficulty for less established creators breaking in – though that was not the case
Jun 25, 2025 1 min read
Disney Junior Video Growth Ramps Up Kids Entertainment Competition
CREATOR ECONOMY

Disney Junior Video Growth Ramps Up Kids Entertainment Competition

Ms. Rachel earned 1.9 billion U.S. minutes watched across YouTube and Facebook (making her the number 1 among all creators)
Jan 31, 2024 1 min read
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