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The Farmer's Dog

A collection of 3 posts
GEICO Leads the Pack For World Series Game 7 Ad Breakthrough
SPORTS

GEICO Leads the Pack For World Series Game 7 Ad Breakthrough

The 2025 World Series wrapped up with an unforgettable Game 7 between the Los Angeles Dodgers and Toronto Blue Jays — and brands were just as competitive as the players on the field. MarketCast’s analysis of advertising during the decisive game reveals which spots truly resonated with audiences by breaking
Nov 6, 2025 1 min read
The Pet Food Brands Chowing Down on Streaming
TV ADVERTISING

The Pet Food Brands Chowing Down on Streaming

Blue Buffalo is the No. 1 pet food brand by ad SOV on streaming (15.40%), per iSpot.
Apr 7, 2025 2 min read
Amid Overall TV Ad Reach Decline, These Industries Still Grew
TV ADVERTISING

Amid Overall TV Ad Reach Decline, These Industries Still Grew

Pet food, skin & foot care and snack food were three categories that significantly grew TV ad reach in H1 2024 vs. H1 2023.
Jul 30, 2024 1 min read
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