The Business of Data - THE MEASURE

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The Business of Data

A collection of 2 posts

Advertisers Boosting Spending on Connected TV, New Study Finds

The Business of Data

Advertisers Boosting Spending on Connected TV, New Study Finds

Premion, Advertiser Perceptions respondents see best results when linear TV and CTV are coordinated.

The Business Of Data With Jon Lafayette: Audiences In An Instant

The Business of Data

The Business Of Data With Jon Lafayette: Audiences In An Instant

It was Advertising Week in New York. But then again, it's always advertising week in New York. This particular week we see how Blockgraph is creating audiences instantly for advertisers. Also take an early review of Q3 TV with iSpot. And much much more. . . Blockgraph’s Instant Audiences