Stanley Cup Final - THE MEASURE

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Stanley Cup Final

A collection of 3 posts

Chewy, Automakers Put Ads In Drive During Stanley Cup Final

Chewy, Automakers Put Ads In Drive During Stanley Cup Final

The Stanley Cup Final ended with the Florida Panthers claiming the championship for the second straight year – on the ice. But off the ice, it was pet food brand Chewy collecting a victory in terms of TV ad reach, according to data from iSpot. * Chewy accounted for 4.55% of

GEICO Leads Stanley Cup Playoff TV Ad Reach

GEICO Leads Stanley Cup Playoff TV Ad Reach

The Florida Panthers may be the most-seen NHL team during this year's Stanley Cup Playoffs, simply by the number of games they've played. But which brands are leveraging playoff matchups for the most TV ad reach this spring? Data from iSpot shows that GEICO is leading

NHL, NBA Final Rounds Net Watch-Time Win For ABC

NHL, NBA Final Rounds Net Watch-Time Win For ABC

Each week, we highlight the most-watched shows and networks using insights from Inscape, the currency-grade smart TV ACR data provider and data technology division of Vizio. Data is linear, live TV only and includes all episode types (new and reruns). Rankings are by percent share duration (i.e., time spent