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Sonic Analysis

A collection of 1 post
Targeting Testosterone? TV Ad Music More Likely To Appeal To Men
MUSIC

Targeting Testosterone? TV Ad Music More Likely To Appeal To Men

Popular TV ads are more likely to license music that appeals to men instead of women, according to a new study fromĀ Songtradr. AI sonic analysis technology from Songtradr examined the top 50 TV ads with licensed songs this year (by household TV ad impressions, per iSpot), and found the
Oct 23, 2023 1 min read
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