THE MEASURE
  • BUSINESS OF DATA
  • CREATOR ECONOMY
  • SPORTS
  • TV ADS
  • DATA DOSE
  • REPORTS
Sign in Subscribe

Nieslen

A collection of 2 posts
Comscore Report Shows Marketers How AI Is Affecting Consumer Behavior
BUSINESS OF DATA

Comscore Report Shows Marketers How AI Is Affecting Consumer Behavior

‘AI assistants are shifting from novelty to everyday infrastructure embedded across platforms and used continuously,’ said Comscore’s  Smriti Sharma
Dec 9, 2025 6 min read
Streaming Climbs To Nearly 50% Of July TV Usage, Says Nielsen
BUSINESS OF DATA

Streaming Climbs To Nearly 50% Of July TV Usage, Says Nielsen

Netflix’s ‘Squid Game,’ Peacock’s ‘Love Island’ are most streamed shows
Aug 19, 2025 3 min read
Page 1 of 1
THE MEASURE © 2026
  • SUBSCRIBE
  • TEAM
  • ABOUT
  • CONTRIBUTE TO THE MEASURE
  • MEET WITH AN ANALYST
Powered by Ghost