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Kohls

A collection of 4 posts
Hallmark Channel Hits Holiday High Points
TV ADVERTISING

Hallmark Channel Hits Holiday High Points

Hallmark Channel's holiday season emphasis isn't just a win for consumers, but advertisers as well. Data from iSpot shows how Hallmark Channel's strongest months by share of TV ad reach are directly tied to its holiday programming. In both November and December (through Dec.
Dec 18, 2024 1 min read
Target Gained Significant Streaming TV Ad Reach Share In Q2
TV ADVERTISING

Target Gained Significant Streaming TV Ad Reach Share In Q2

iSpot's recent look at department store shifts in streaming TV ad share of voice shows the dynamic nature of ad approaches as streaming continues growing. Particularly for Target, the analysis reveals a fundamental adjustment in how the brand approaches streaming. * After being much more focused – by SOV – on
Aug 22, 2024 1 min read
The Real Housewives Of New Jersey Deliver Big Summer On Bravo
TV ADVERTISING

The Real Housewives Of New Jersey Deliver Big Summer On Bravo

The Real Housewives of New Jersey just wrapped up a tumultuous 14th season as the show's stars couldn't come to any resolution in the Aug. 4 finale, and will forego the typical reunion show as a result. But the on-screen fireworks have also positioned RHONJ as
Aug 7, 2024 1 min read
Music Sheds Light on Intended Audience for Back to School Ads
MUSIC

Music Sheds Light on Intended Audience for Back to School Ads

Songtradr's AI-driven analysis deciphers the art of choosing music in this year's back-to-school ads, revealing brand strategies to bridge generational gaps.
Sep 5, 2023 1 min read
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