Hallmark - THE MEASURE

Sign in Subscribe

Hallmark

A collection of 3 posts

Holidays Herald Ad Impressions Bump For Hallmark

Holidays Herald Ad Impressions Bump For Hallmark

Hallmark’s holiday programming is a major boon to the network – and its advertisers this time of year. iSpot data shows how the network’s share of TV ad impressions jumps considerably starting Nov. 1 – versus the rest of the year. * From Jan. 1-Oct. 31, 2023, Hallmark delivered 2.08%

Fox Nabs Nearly 10% Of TV Watch-Time From Nov. 21-27

Fox Nabs Nearly 10% Of TV Watch-Time From Nov. 21-27

Inscape data shared with Broadcasting & Cable reveals that Fox jumped to the most-watched network from Nov. 21-27, with 9.99% of all live linear watch-time. That's up from 5.22% the week before, as Fox benefited from major sporting events during the holiday weekend. Along with its

Hallmark's 'Jolly Good Christmas' is the Most-Watched TV Promo for Oct. 24-30

Hallmark's 'Jolly Good Christmas' is the Most-Watched TV Promo for Oct. 24-30

Christmas is already in full swing over at Hallmark Channel: Its promo for original movie Jolly Good Christmas takes first place for TV ad impressions for the week of Oct. 24-30, per data from iSpot. * Impressions: 235,963,613 * Interruption Rate: 3.07% * Attention Index: 116 (16% fewer interruptions than