American Idol - THE MEASURE

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American Idol

A collection of 4 posts

Shortened Grey's Anatomy Season 20 Makes Ad Attention Gains

Shortened Grey's Anatomy Season 20 Makes Ad Attention Gains

After wrapping up its 20th season on TV, you'd think Grey's Anatomy was all out of ways to find success. But apparently not, as data from iSpot shows the long-running drama managed to earn greater average ad attention during season 20 than it had during the

ABC Again Leads Ranking of Most-Watched TV Networks

ABC Again Leads Ranking of Most-Watched TV Networks

ABC took first place with a 7.48% viewership share for April 29 through May 5.

'Idol' Ads Catch American Eyeballs

'Idol' Ads Catch American Eyeballs

Since its return on Feb. 18, American Idol has been a winner for advertisers. The reality stalwart has delivered 2.39% of primetime TV ad impressions, making it the No. 2 program the daypart, only behind the NBA – according to data from iSpot. * Led by Verizon, wireless services accounted for

NFL Holds Power In Primetime

NFL Holds Power In Primetime

iSpot’s upcoming TV season ad recap dives into some of the industry’s biggest narratives from September through early May, including in-depth looks at specific dayparts and networks. One of the findings, shared with TVREV in advance: The NFL still owns primetime on the Big 4 nets – with 18.