Best Buy's New TV Ad Starts Holiday Season Early
The calendar just turned to November, but that isn't stopping retailers from trying to get out ahead of holiday shopping – especially as recession fears continue to loom.
AdAge showcases Best Buy's new TV ad informing audiences that Black Friday deals are already available on its website, meaning consumers could get holiday shopping done with plenty of time to spare. iSpot data included by AdAge says that the Best Buy ad, "Gifts On the Roof," accounts for 15% of the industry's TV ad impressions in the last 30 days and 62% of the industry's est. national TV ad spend.
Check out Hot Spots for more on Best Buy's spot, along with more of TV's newest creatives.