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Fabric Issue #1

The Measure

Oct 31, 2022

Parent company Fabric media started as a magazine in 1996, this is its first cover

Walmart, VIZIO Unify Viewing + Shopping Data

Walmart and VIZIO make a big shoppable ad play, Keke Palmer's Fabletics ad is a hit with the brand's audience, and more in this week's Data Dose newsletter.

Mar 24, 2026 2 min read

Spotify Scales YouTube Reach with Breakout Artist Storytelling

Spotify has seen a massive increase in U.S. YouTube unique viewers in Feb. 2026, as their video “Spotify”, uploaded on Jan. 27, has driven significant viewership. According to Tubular Labs, Spotify has seen a 275% increase in unique viewers month over month–from Jan. to Feb.– and a 252%

Mar 24, 2026 1 min read

NewFronts: Samsung Ads Clicks on Amazon to Deliver Shoppable TV

‘By bringing Amazon’s interactive ad technology to Samsung through Amazon DSP, together we’re providing an experience for advertisers to deliver on any full-funnel marketing objective,’ said Amazon’s Kelly MacLean

Mar 24, 2026 5 min read

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