THE MEASURE
  • BUSINESS OF DATA
  • CREATOR ECONOMY
  • SPORTS
  • TV ADS
  • DATA DOSE
  • REPORTS
Sign in Subscribe

Killers of the Flower Moon

A collection of 2 posts
R-Rated Dramas Facing Increased Box Office Hurdles
Movies

R-Rated Dramas Facing Increased Box Office Hurdles

The following is a selection from Brandon Katz of Greenlight Analytics No genre's found smooth sailing at the box office lately, and that includes original R-rated dramas. As overall interest in theatrical attendance declines, it gets increasingly difficult to market these non-IP films in a way that helps
Sep 26, 2025 1 min read
How Did Oscars Best Picture Contender TV Ads Stack Up?
TV ADVERTISING

How Did Oscars Best Picture Contender TV Ads Stack Up?

Trailers for theatrical releases are all over TV, but not necessarily for all of the Academy Awards best picture nominees. Data from iSpot shows that since the start of 2023, Oscars frontrunner Oppenheimer was the nominee most invested in TV, with ads amounting to $25.7 million in est. national
Mar 6, 2024 1 min read
Page 1 of 1
THE MEASURE © 2026
  • SUBSCRIBE
  • TEAM
  • ABOUT
  • CONTRIBUTE TO THE MEASURE
  • MEET WITH AN ANALYST
Powered by Ghost