Gatorade - THE MEASURE

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Gatorade

A collection of 3 posts

MLB Sponsors Like Gatorade, Nike Hitting Home Runs With Fans

Gatorade was the top official sponsor recognized by MLB fans, at 61% aided awareness, according to MarketCast

Celsius All-In On NFL Advertising This Fall

Celsius All-In On NFL Advertising This Fall

Energy drink brand Celsius has not been a regular advertiser on TV in recent years. But this fall appears to be changing that, as the company has invested significant resources in a campaign with Jacksonville Jaguars' rookie Travis Hunter. Data from iSpot shows that since the NFL season started,

Olive Garden Spices It Up With June’s Top CTV Ad by Breakthrough

Olive Garden Spices It Up With June’s Top CTV Ad by Breakthrough

Each month, market research firm MarketCast analyzes CTV and linear TV ads to reveal which ones are resonating the most with audiences. The rankings are based on ad breakthrough — how well viewers remembered the ad and correctly linked it to the brand. Here’s a look at the top CTV